Pinterest CEO Urges for Global Ban on Social Media for Children Under 16

Pinterest CEO Bill Ready called on world leaders on March 20, 2026, via LinkedIn to "ban social media for kids under 16" and "enforce this through the app stores" in the wake of lawsuits against Meta, Google in the U.S. over the effects of social media on youth mental health.

Speaking in the context of the Cannes Lions festival, the Pinterest CEO praised the Australian approach in banning social media and claimed that the social media platforms prioritize engagement over safety. 

The call was made while the L.A. trial deliberations were underway. He demanded a "clear standard" with OS responsibility similar to Apple and Google. He claimed that Pinterest succeeds without social features on its platform.

Pinterest CEO Urges for Global Ban on Social Media for Children Under 16

Ready compared the tech companies to the tobacco industry, which created addictions through algorithms that damaged concentration and relationships. 

Australia, Malaysia, Spain, Indonesia prohibited access to the service by minors under 16, while France has approved it for minors under 15, and Germany is considering it. 

Pinterest removed likes and messaging for minors, and it works well without controversy.

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Social Media Mental Health Crisis and Tech Pushback

L.A. trial accuses apps of worsening teen depression, anxiety; jury deliberates verdict. Ready backed U.S. Kids Online Safety Act for verification. 

Unlike Zuckerberg, Meta CEO, Ready prioritizes enforcement of download bans. Research found 25% increased suicide risk for girls from excessive usage.

Social Media Global Models and Parent Impact

Australia has a strict verification process, reducing kid sign-ups by 80%. Ready called CEOs "asleep at the wheel," prompting regulators to act. 

Parents now have tools like "family links." The issue is getting more awareness, especially with the lawsuits. The tech debate continues, focusing on safer online spaces for youth. 

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The international call for a global ban by Ready puts pressure on Big Tech, focusing on child safety. There's growing support for enforcing child protections globally.