Google Year in Search: Every December, Google releases its Year in Search report, a data-driven look at the topics people searched for more than ever before. It groups “top trending” queries into categories like news, people, entertainment, sports, and lifestyle. Each category highlights spikes in curiosity rather than long-term popularity, so it captures what truly broke through in a given year.
For the United States in 2025, the list moves from politics and global events to AI tools, games, viral recipes, and even kids’ slang. Together, these trends offer a fast way to understand what Americans cared about, worried about, and enjoyed throughout the year.
Google’s Year in Search 2025: What Americans Googled the Most?
In the U.S. edition of Year in Search 2025, the overall “Searches” list is led by political controversy, pop culture, AI, and big sports events. Charlie Kirk, KPop Demon Hunters, Labubu, iPhone 17, DeepSeek, government shutdown, FIFA Club World Cup and tariffs stand out among the top ten queries.
Below is a simple table grouping some of the most visible U.S. entries by theme. It is based on Google’s Year in Search 2025 page for the United States.
| Theme | Representative Top Queries (US) | What They Show About 2025 in America |
| Politics & Economy | One Big Beautiful Bill Act, government shutdown, tariffs | Americans followed legislation, shutdown threats and trade policy very closely. |
| Breaking News & Crises | Charlie Kirk, Los Angeles fires, Hurricane Melissa, U.S. Presidential Inauguration | Sudden political violence, natural disasters and national ceremonies drove huge search spikes. |
| AI & Technology | DeepSeek, iPhone 17, AI Barbie, AI action figure, AI Ghostface | Interest in AI tools, AI-themed products and next-gen smartphones stayed high all year. |
| Global & Club Football | FIFA Club World Cup, Paris Saint-Germain F.C., Fluminense FC | Searches show strong attention to international soccer clubs and tournaments. |
| Pop Culture & Fandoms | KPop Demon Hunters, Labubu, Jurassic World Rebirth, The Minecraft Movie | Movies, collectibles and gaming-linked franchises became major curiosity drivers. |
| Everyday Life & Food | Hot honey cottage cheese sweet potato beef bowl, dumpling bake, dirty soda, Turkish pasta | Viral dishes and comfort recipes spread quickly through social and search. |
| Youth Slang & Memes | Sigma, Rizz, Skibidi, Skibidi toilet, Ohio | Parents and teens turned to Google to decode TikTok-era phrases and jokes. |
(Source- Google Trends)
What Americans Googled the Most in 2025?
Americans searched most for a mix of personalities, political moments, tragedies, entertainment titles, sports stars, AI tools, and lifestyle trends. The top lists show how news cycles, fandoms, and social media challenges can all push queries into the spotlight within days.
1. News and politics
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The “News” category is dominated by One Big Beautiful Bill Act, government shutdown, tariffs, and the U.S. Presidential Inauguration, reflecting sustained interest in federal politics and the economy.
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Other highly searched news topics include Charlie Kirk, No Kings protest, Los Angeles fires, Hurricane Melissa and the new Pope.
2. People and passings
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In “People,” Zohran Mamdani, Tyler Robinson, Erika Kirk, Pope Leo XIV, Shedeur Sanders and Jimmy Kimmel emerge as top names Americans wanted to learn more about.
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The “Passings” section lists Charlie Kirk, Gene Hackman, Ozzy Osbourne, Anne Burrell, Diane Keaton, Michelle Trachtenberg, Pope Francis, Hulk Hogan, Malcolm‑Jamal Warner and Val Kilmer among the most searched deaths.
3. Entertainment and fandom
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Under “Movies” and “TV Shows,” titles like KPop Demon Hunters, The Minecraft Movie, Happy Gilmore 2, Thunderbolts, The Hunting Wives, The White Lotus, Squid Game and IT: Welcome To Derry rank highly.
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“Actors” and “Casts” trends include Pedro Pascal, Pamela Anderson, Aubrey Plaza, Adam Sandler, Justin Baldoni and casts of series like KPop Demon Hunters and The Hunting Wives.
4. Sports and gaming
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Sports searches highlight athletes such as Shedeur Sanders, Terence Crawford, Cooper Flagg, Micah Parsons and Jaxson Dart, alongside teams like Seattle Mariners and Oklahoma City Thunder.
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In “Games,” upcoming or updated titles such as Clair Obscur: Expedition 33, Battlefield 6, Hollow Knight: Silksong, Pokémon Legends: Z‑A and Madden NFL 26 capture gamer attention.
5. AI, lifestyle and youth culture
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AI‑focused searches grow through items like DeepSeek, AI action figure, AI Barbie, AI Ghostface and AI Polaroid in the “Trends” section.
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Food and lifestyle queries include viral recipes, travel itineraries for Boston, Seattle, Tokyo, London and Miami, plus mocktails like dirty soda and Hugo Spritz.
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“Why do kids say” shows adults searching phrases such as sigma, rizz, Skibidi, Skibidi toilet, Ohio and aura to understand youth slang.
Why Year in Search Matters?
Year in Search matters because it turns billions of anonymous queries into a readable story about a country’s mood, priorities and everyday life. For journalists, educators and students, it becomes a quick reference to the issues and trends that defined a year.
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The report highlights “top trending” spikes, so niche moments that exploded in 2025 can outrank long-term evergreen topics that remain popular every year.
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Because categories range from news and politics to recipes, games and slang, the list helps show how serious events and lighthearted trends coexist in national attention.
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For brands, creators and educators, these lists provide insight into audience interests, helping them choose future topics that match real search behavior in the United States.
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Conclusion
Google’s Year in Search 2025 captures a nation gripped by politics, AI curiosity, entertainment hype, sports fervor, and viral lifestyle trends. From government shutdown fears to KPop Demon Hunters and youth slang like “sigma,” these searches reflect America’s diverse pulse in a pivotal year under President Trump’s return. The report remains a vital mirror to what truly mattered most.
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